Sabtu, 31 Mei 2014

> Free PDF Professional Cooking, College (With CD-ROM), by Wayne Gisslen

Free PDF Professional Cooking, College (With CD-ROM), by Wayne Gisslen

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Professional Cooking, College (With CD-ROM), by Wayne Gisslen

Features the same clear, concise, and accurate explanations of techniques and recipes that have distinguished earlier editions.
* 1,000 recipes, including 250 from Le Cordon Bleu.
* 250 new color photographs--1,000 photographs in all--of plated dishes and step-by-step techniques.
* New chapters on sausages and cured foods; pates, terrines, and other cold foods.
* New professional-level CD-ROM, including resizing of recipes, US/metric conversions, costing, purchasing lists, nutritional analysis, and more.

  • Sales Rank: #315412 in Books
  • Published on: 2002-06-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.12" h x 1.78" w x 8.76" l, .0 pounds
  • Binding: Hardcover
  • 992 pages

Review
"...used by culinary education programmes around the country and is considered one of the main culinary resources by instructors..." (Catering UK, 31 August 2002)

From the Inside Flap
"A reference for a lifetime."–André Cointreau
President and CEO, Le Cordon Bleu
(from the Foreword)

If you’re serious about cooking, you’ll want to join the hundreds of thousands of chefs who have used Wayne Gisslen’s Professional Cooking to learn the basics of their craft. With more information and step-by-step photographs than ever before, the Fifth Edition of this bestselling culinary classic gives you a complete foundation in cooking techniques and the theories behind them.

You’ll find detailed information on tools and equipment, mise en place preparation, basic cooking principles and techniques, and food presentation and garnishing. Progressing logically from simple cooking methods to more advanced techniques, the book helps you to understand the underlying principles first and then focus on applying them. It lets you work at your own pace through every part of the menu, from stocks, sauces, and soups to meats, poultry, fish, and shellfish; vegetables and grains; and breads and desserts.

Procedures are explained clearly, step by step, with more than 1,100 recipes–almost 100 of them new to this edition–to help you develop your skills and build confidence. Along the way, hundreds of color photographs of techniques and finished dishes are a valuable source of guidance and inspiration.

A special feature of the book is the participation of Le Cordon Bleu–one of the world’s most prestigious cooking schools–whose master chefs have contributed more than 100 recipes. There are also new chapters on sausages and cured food as well as pâtés, terrines, and other cold foods, plus added sections on game (birds and animals).

Throughout, the book’s up-to-date, color-coded format makes it easy to find key information at a glance so that you can spend less time reading and more time creating in the kitchen. So if you’re looking to take your cooking skills to a higher level, start the way the professionals do–with Wayne Gisslen’s Professional Cooking.

From the Back Cover
The new edition of a classic bestseller

Wayne Gisslen's Professional Cooking has helped train hundreds of thousands of professional chefs-with clear, detailed instruction in the cooking theory and techniques necessary to meet the demands of the professional kitchen. Now, with 1,100 recipes and more information than ever before, this beautifully revised and updated edition helps culinary students and aspiring chefs gain the tools and confidence they need to succeed as they build their careers in the field today.

What's new in the Fifth Edition
* Nearly 100 new recipes-along with more than 100 recipes from the master chefs of Le Cordon Bleu
* Expanded and updated information-featuring two new chapters on sausages and pâtés, plus new material on game (birds and animals), and more
* Hundreds of new color photographs-illustrating ingredients, step-by-step techniques, and plated dishes in splendid visual detail
* Stunning new design-introducing a fresh pedagogical use of color to make it easy to find information quickly
* FREE ChefTec(TM) CD-ROM-packed with recipes from the book and professional-level functionality, including automatic recipe resizing, U.S./metric conversions, recipe costing, purchasing lists, nutritional analysis, and instant searching and sorting

Most helpful customer reviews

83 of 84 people found the following review helpful.
Great Book, and Much Cheaper Than The "College Version"
By RammerJammer
I am in culinary school and this is the required text for our classes. After hours of researching online, and even taking the time to call the publisher, I finally decided to take a risk by buying this "Trade" version rather than the "College Version," offered here on Amazon and in our school's bookstore. Rest assured! This book is EXACTLY the same as the "College Version," but it doesn't include the CulinarE Companion CD (which our school does not utilize anyway)! I even had the instructors at school ask the publisher about the differences, and they admitted that there are none! All of the recipes and page numbers match up identically. Save yourself the $36+ dollars and buy this version instead of getting ripped off by a marketing scam to get more money out of students by calling a book the "College Version" - I'm glad I did!

We are just getting into the book, so I can't offer too much of an opinion, but from what I've seen so far, I'm impressed! I just wanted to add my review so that hopefully another student like myself can save some money. I hope it helps!

65 of 67 people found the following review helpful.
A superb learning tool and reference
By David
I grew up with great home cooking and always took it for granted. When I went off to University I quickly realized that Macaroni & cheese would not do me the way it seemed to for many of my colleagues, so I set out to bolster my impoverished culinary skills. After several years of over-the-phone consultations with mom, experimentation, and generally bland meals, I still lacked the basic knowledge and skill to tackle any but the most detailed recipes, and I had more questions than answers. Then I stumbled upon Wayne Gisslen's "Professional Cooking 4th Ed." The standard text for many culinary schools, Gisslen's well organized text book is a must for the aspiring amateur home chef. Expertly laid out and documented with beautiful photography, it will take your cooking to the next level. Gisslen has structured his book to first provide you with an in-depth knowledge of ingredients and basic cooking techniques, these are then applied in the many exquisite recipes that follow. For example, chapter 10: Understanding Meats has subsections on: Composition, Structure and Basic Quality Factors; Understanding the Basic Cuts; Cooking and Handling Meats. The following chapter then applies these principles in recipes grouped according to cooking method. The recipes range from fairly simple to more involved and all the ones I've tried have been outstanding. ONE WORD OF CAUTION! This is NOT a step-by-step cookbook that the beginner cook can just pick up to whip up a meal on the spur or the moment. All the recipes require knowledge of the basic cooking techniques which are covered in the previous chapter(s). This is an amazingly in-depth text book and requires time spent in careful study. Also, since the recipes are scaled for the professional kitchen one must scale them down for personal use (covered in chapter 5). However, if you are willing to put the time in, you will be amazed at how much you learn. As your basic skill level increases so will your confidence for tackling previously intimidating recipes. This book will be a treasured resource on my shelf for years to come. A must for the professional as well as the amateur enthusiast and well worth the money.

17 of 17 people found the following review helpful.
Best in the field
By Harold McFarland
With each edition I can hardly imagine how the next one could possibly be any better and this one is no different. This book is the standard issue book at many cooking schools. That is actually how I came upon my first copy, from a friend who had finished Chef school and purchased a newer edition.
The illustrations are beautiful and very helpful, the directions clear and concise. Make no mistake, this is a complete cooking school course with everything except the tuition and practice. Starting at the beginning is a good idea because it is laid out like a course. So, it teaches a technique and then from that point forward in the book it refers to the technique. However, with a thorough index it is not a problem to find out where the technique was discussed.
There is no better book to learn professional cooking or just learn the techniques to astound your friends. Thorough and well documented, when it comes to learning professional cooking techniques, this is the book to have.

See all 142 customer reviews...

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Selasa, 27 Mei 2014

# Ebook Goldfinder: The True Story of $100 Million in Lost Russian Gold And One Man's Lifelong Quest to Recover It, by Keith Jessop, Neil Hanson

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Goldfinder: The True Story of $100 Million in Lost Russian Gold And One Man's Lifelong Quest to Recover It, by Keith Jessop, Neil Hanson

Goldfinder: The True Story of $100 Million in Lost Russian Gold And One Man's Lifelong Quest to Recover It, by Keith Jessop, Neil Hanson



Goldfinder: The True Story of $100 Million in Lost Russian Gold And One Man's Lifelong Quest to Recover It, by Keith Jessop, Neil Hanson

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Goldfinder: The True Story of $100 Million in Lost Russian Gold And One Man's Lifelong Quest to Recover It, by Keith Jessop, Neil Hanson

The True Story of $100 Million in Lost Russian Gold -and One Man's Lifelong Quest to Recover It
Keith Jessop and Neil Hanson

"Outstanding, inspiring, and beautifully told. No true tale of the sea makes better reading."-Clive Cussler

Here is the true tale of a small-time salvage diver, the crushing depths of the sea, and the richest prize ever found-$100 million in pure gold. Follow salvage diver Keith Jessop as he battles nature, governments, traitors, salvage monopolies, and, of course, lawyers to claim the grand prize of wrecks-the HMS Edinburgh. Filled with ten tons of Russian gold, the ship had been sought by many, but never found. Through unyielding determination, extraordinary physical prowess, and keen intelligence, Keith Jessop risks all to reach his final destination, and keeps readers on the edge of their seats.

  • Sales Rank: #4704826 in Books
  • Published on: 2002-03-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.74" h x 1.15" w x 5.67" l, .0 pounds
  • Binding: Paperback
  • 456 pages

Amazon.com Review
As a young boy, Keith Jessop dreamed of leaving the Yorkshire, England, mill town of Keighley behind to sail the seas in search of treasure. Four decades later, he found his chest of gold: 431 gold bars, to be exact, from the HMS Edinburgh, 800 feet down in the Arctic Sea. Jessop tells his rags-to-riches story in Goldfinder.

From his first snorkel dives as a Royal Marine commando and his first scuba dive--when he could very easily have died--Jessop was hooked. He began collecting equipment and spending every nonworking moment either in the water or heading to and from it. He quit his job--much to the consternation of his long-suffering wife, Mildred--and began working as a salvage diver going after nonferrous metal fittings from shipwrecks. Working his first wreck, the SS. Pollux II, "brought back memories of my childhood fantasies to me, but this was the real thing, almost as good as diving on a galleon full of pieces of eight." Later, he and his partners recovered over 200 tons of copper from the Johanna Thorden, earning themselves the nickname "The Copper Kings" in the process. Between wrecks Jessop turned to saturation diving (where divers stay in a pressurized environment for days on end) on offshore oil platforms.

Time not spent in the water was spent doing research, using both alcohol ("the research often involved nothing more than buying the local lobstermen a pint. They'd point out sites where they'd lost lobster pots, a good indicator of something unusual on the sea-bed") and archives. His research revealed plenty of surprises--such as the day he was left alone in a room with what turned out to be the cargo manifest of the Lusitania. Despite the claims of the British government, the document indicated that the Lusitania was indeed carrying a large cargo of armaments. "I was unsure if I was being leaked a story the official wished to see published or being tested on my ability to keep a secret.... I've kept my silence until now."

Having gained decades of experience, Jessop assembled the team to go after the Edinburgh, which was sunk in 1942 while carrying 10 tons of Soviet gold. Miles of red tape later, on September 16, 1981, his dreams came true. "I cradled the bar in my hands, holding it as tenderly as a baby--a very heavy one." Recovering the gold was just the beginning, however, and Jessop recounts his later troubles in (sometimes tedious) detail. Co-written by Neil Hanson (whose book The Custom of the Sea was a 2000 Amazon.com Editor's Choice), Goldfinder makes great reading for divers and dreamers alike. --Sunny Delaney

From Publishers Weekly
Jessop's energetic rags to riches to rags saga more resembles a Dickens novel than the introspective, spiritual or ironic efforts that glut the adventure-book market. Born to a poor Yorkshire mill girl and a Depression-era "spotty youth," Jessop, with coauthor Hanson (The Custom of the Sea), describes his happenstantial discovery of the pleasures of the sea and his early job salvaging scrap metal from shipwrecks. He goes from English harbors to various parts of the world during a more than 40-year career as a self-styled deep-sea diving expert ("The more I understood about the physics of diving, the more horrified I was by some of the risks I had already taken"). After he begins his own salvage company, which he often supplements with dangerous work drilling oil in the North Sea, Jessop's biggest opportunity arises when he obtains rights to salvage for more than $100 million in gold in the sunken British war vessel HMS Edinburgh. In the ensuing adventure, Jessop has to work with shady governmental types in a British-based consortium to salvage the wreck. He discovers the gold, then spends two years defending himself against groundless charges of conspiracy to defraud the same sleazy types who gave him trouble getting the operation started. The book ends with Jessop out of work, not very wealthy and separated from his wife. But his determination "that the bastards were not going to grind me down" serves as his mantra and as stitching between the various parts of this enjoyable book. 15 photos.

Copyright 2001 Cahners Business Information, Inc.

From Library Journal
Jessop, who grew up in England during the 1940s, has written a fascinating narrative of the discovery and salvage of $100 million in Soviet gold from the HMS Edinburgh, sunken in 1942 by German ships 830 feet below the Barents Sea. Unhappy with a job in the local textile mill, Jessop discovered that he could make a living diving the coastal waters and salvaging non-ferrous metals from shipwrecks. Always a step ahead of his creditors, he discovered that researching the location of wrecks and legally obtaining the salvage rights was an important part of the job. To gain deep-diving experience, he landed a job as a commercial diver working on oil rigs in the North Sea. He soon became expert in saturation diving, a technique that allows divers to remain in pressurized chambers for long periods. Co-written with experienced writer Hanson (The Custom of the Sea), this book is a thoroughly detailed account of Jessop's diving experiences. It is especially good when discussing how Jessop gained the salvage rights from the Russian government and made the necessary business arrangements to support the costly recovery. Even though Jessop did get his share of the gold, he wound up losing most of it in legal disputes with his business partners. For all armchair treasure hunters in public libraries. John Kenny, San Francisco P.L.
Copyright 2001 Reed Business Information, Inc.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Five Stars
By Paul Whittaker
Great book!

3 of 5 people found the following review helpful.
A Good Read!
By dennis_terry@mailcity.com
Yup, this book is a pretty good read.
I was in the dive biz for a long time (my wife tells me toooo long), and I bailed out of the offshore scene some 5 years ago. I've got a fair selection of books on Commercial/Offshore Diving and also Salvage Diving and I'm pleased to add Goldfinder to my collection.
I bought the original book on the Edinburgh salvage: "Stalin's Gold" which was an OK read, but after reading it, Mr Jessop didn't come over looking too good ..... and that is an understatement. The writer of that book (a Times' hack called Barry Penrose) clearly had a problem with Mr Jessop, and also some of the divers, and the Ship itself, and the rest of the ship's crew. Not forgetting the sinister Russians etc, etc... and it showed in what he wrote.
Anyone in the dive business at the time of the salvage couldn't help but pick up bits and pieces about this king of salvage ops. It was a really big deal. I knew just three of the dozen or so divers who were involved in the operation, and over 2-3 years following the salvage I got to hear what they had to say about it all. And it was quite a different setup to that written up in "Stalin's Gold".
Reading Keith Jessop's "Goldfinder" was a real pleasure, and sets the record straight on a number of points. Also Keith's earlier career makes for interesting, and occasionally very funny reading. His story-telling ability is a good as it comes when telling "sea-stories" about "the good-old-days" of the diving industry: when the North Sea diving business was very young and new, and every dive job was a bit "hit-and-miss", with work progressing in the usual "making it up as you go along" mode. For me, his stories about this particular time in the dive industry bring back some wonderful memories. Scary memories, but good memories...
And never forget what the guys on the Edinburgh salvage did: 850ft down in the Barents sea, diving from a very small, and by today's standards, very primitive Dive vessel, using oxy-arc cutting torches to burn their way into the Gold room that was full of unexploded ordnance ....
Hmmm, good stuff methinks. Just a touch hairy... just a touch.
The Edinburgh salvage was then, and remains now, the Ultimate deep-diving salvage attempt ever. And they succeeded. Heroes all...
Anyone interested in commercial diving, saturation diving, or salvage diving really should buy and read this book. It's a thumping good read written by a fellow who's done just about all you can do in the commercial diving arena.
It doesn't appear to be ghost-written either. So well done Keith.
Excellent book.
Dennis

3 of 4 people found the following review helpful.
An incredible story of perseverance and daring!
By Steve Lloyd
Keith Jessop's achievement in successfully salvaging the treasure of the HMS Edinburgh parallels that of Tommy Thompson, who found and salvaged the gold from the 1857 wreck of the SS Central America. Jessop's book GOLDFINDER compares favorably to Gary Kinder's book SHIP OF GOLD; both books tell the full story of how the vessels (Edinburgh and Central America, respectively) came to grief, and both excel in their descriptions of the background and personal details of the men who would ultimately bring their treasures to the surface.
Jessop's accomplishment is particularly remarkable in that his expedition did not utilize ROVs, but instead relied upon surface-supplied divers who descended more than 800 feet to the bottom of the frigid Barents Sea to penetrate the armored bomb room of the sunken Edinburgh, retrieving her cargo of gold bars while enduring the danger and privations of saturation diving.
Fast-moving and charmingly told, the author brings his unique sense of humor and adventurous spirit to life on every page, resulting in a book that is engaging and fascinating. If you enjoy a grand adventure, and especially if you find interest in tales of shipwreck, diving and marine salvage, don't miss GOLDFINDER!

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Minggu, 25 Mei 2014

@ Ebook Comprehensive Handbook of Psychological Assessment, Behavioral Assessment (Volume 3)From Wiley

Ebook Comprehensive Handbook of Psychological Assessment, Behavioral Assessment (Volume 3)From Wiley

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Comprehensive Handbook of Psychological Assessment, Behavioral Assessment (Volume 3)From Wiley



Comprehensive Handbook of Psychological Assessment, Behavioral Assessment (Volume 3)From Wiley

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Comprehensive Handbook of Psychological Assessment, Behavioral Assessment (Volume 3)From Wiley

In one volume, the leading researchers in behavioral assessment interpret the range of issues related to behavioral tests, including test development and psychometrics, clinical applications, ethical and legal concerns, use with diverse populations, computerization, and the latest research. Clinicians and researchers who use these instruments will find this volume invaluable, as it contains the most comprehensive and up-to-date information available on this important aspect of practice.

  • Sales Rank: #1539126 in Books
  • Published on: 2003-09-18
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.30" h x 1.50" w x 8.75" l, 3.82 pounds
  • Binding: Hardcover
  • 544 pages

About the Author
Michel Hersen (Ph.D., ABPP, State University of New York at Buffalo, 1966) is Professor and Dean of the School of Professional Psychology at Pacific University. He completed his post-doctoral training at the West Have VA(Yale University School of Medicine Program). He isPast President of the Association for Advancement of Behavior Therapy. He has coauthored and co-edited 146 books and has published 225 scientific journal articles. He is co-editor of several psychological journals, including Behavior Modification, Aggression & Violent Behavior: A Review Journal, Clinical Psychology Review, and Journal of Family Violence. He is Editor-in-Chief of the Journal of Anxiety Disorders and of Clinical Case Studies, which is totally devoted to description of clients and patients treated with psychotherapy. He is Editor-in-Chief of the 4-volume work, Comprehensive Handbook of Psychological Assessment. He has been the recipient of numerous grants from the National Institute of Mental Health, the Department of Education, the National Institute of Disabilities and Rehabilitation Research, and the March of Dimes Birth Defects Foundation. He is a Diplomat of the American Board of Professional Psychology, Fellow of the American Psychological Association, Distinguished Practitioner and Member of the National Academy of Practice in Psychology, and recipient of the Distinguished Career Achievement Award in 1996 from the American Board of Medical Psychotherapists and Psychodiagnosticians. Finally, at one point in his career, he was in full-time private practice and on several occasions he has had part-time private practices.

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1 of 2 people found the following review helpful.
excellent resource
By Christina M. Derbidge
This book is a really great resource for learning behavioral analysis! It's really one of a kind and focuses on the underlying prinicples of behavioral analysis so that it will probably take a while to get outdated.

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Sabtu, 24 Mei 2014

~ Download Ebook Deals from Hell: M&A Lessons that Rise Above the Ashes, by Robert F. Bruner

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Deals from Hell: M&A Lessons that Rise Above the Ashes, by Robert F. Bruner

A detailed look at the worst M&A deals ever and the lessons learned from them

It's common knowledge that about half of all merger and acquisition (M&A) transactions destroy value for the buyer's shareholders, and about three-quarters fall short of the expectations prevailing at the time the deal is announced. In Deals from Hell, Robert Bruner, one of the foremost thinkers and educators in this field, uncovers the real reasons for these mishaps by taking a closer look at twelve specific instances of M&A failure. Through these real-world examples, he shows readers what went wrong and why, and converts these examples into cautionary tales for executives who need to know how they can successfully navigate their own M&A deals. These page-turning business narratives in M&A failure provide much-needed guidance in this area of business. By addressing the key factors to M&A success and failure, this comprehensive guide illustrates the best ways to analyze, design, and implement M&A deals. Filled with in-depth insights, expert advice, and valuable lessons gleaned from other M&A transactions, Deals from Hell helps readers avoid the common pitfalls associated with this field and presents them with a clear framework for thinking about how to make any M&A transaction a success.

  • Sales Rank: #833589 in Books
  • Published on: 2005-05-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.30" h x 1.32" w x 6.30" l, 1.41 pounds
  • Binding: Hardcover
  • 432 pages

Review
"engages in the kind of candid thinking that has long been missing from the high stack of books." (The Wall Street Journal, May 26, 2005)

"According to the author, six key elements embedded in disasters are 'complexity, tight coupling, management choices, cognitive biases, business not as usual, and failure of the operational team.' In unison, these are lethal, he cautions. 'Systems that adapt well to error anticipate it, actively seek information, use checkpoints to control the spread of error, and invite countervailing forces to oppose error.' So, what's the insight for businesses? 'Design of organisation structures and business processes could employ similar principles to thwart M&A failures,' counsels Bruner. Part II of the book has ten case studies, including AOL-Time Warner, Mattel-The Learning Company, and Renault-Volvo. Part III is about `conclusions and implications'. Bruner dins in before parting: 'The growth that matters is growth in economic value. The rest is smoke.' Fiery read!" -- D. Murali, The Hindu Business Line

From the Inside Flap
Given the sheer complexity of M&A deals, it's easy to see why so many of them fall short of their intended goals. Although mergers and acquisitions are no easy path to riches, it's definitely not a loser's game either. With the right attitude and understanding, it is possible to succeed in the world of mergers and acquisitions, and Robert Bruner, one of the foremost thinkers and educators in this field, wants to show you how.

The study of failure is the source of thoughtful advances, and in Deals from Hell: M&A Lessons That Rise Above the Ashes, Bruner focuses on M&A failures to help you achieve M&A success. Comprised of three information-packed parts—The Foundations of M&A Failure; Case Studies of M&A Failures; and Avoiding the Deal from Hell—this comprehensive guide offers a realistic look at how M&A transactions really work.

By addressing the key factors of M&A failure and success, Deals from Hell illustrates the best ways to analyze, design, and implement your own M&A deals. You'll gain valuable perspectives from the standpoint of previous research, and through ten real-world case studies, you'll discover how little an M&A situation must differ in order to deliver rather different results. Some of the cases examined include:

  • AOL and Time Warner
  • The acquisition of Snapple by Quaker Oats
  • The acquisition of Columbia Pictures by Sony Corporation
  • Renault's proposed merger with Volvo
  • Mattel's acquisition of The Learning Company
  • The acquisition program of Tyco International

All of the cases presented are paired with a counterpoint or complementary case. The comparison cases are not intended to be deals from heaven—they're merely examples of how thin the line is between M&A success and failure. After you've become familiar with the research and cases outlined in the first two sections of the book, Bruner concludes his M&A discussion with a look at the implications of these deals for CEOs, investors, and those concerned with public policy.

Filled with in-depth insights, expert advice, and valuable lessons gleaned from notably bad M&A transactions, Deals from Hell will change the way you think about M&A and help you understand—as well as anticipate—the obstacles to M&A success.

From the Back Cover
"Whether you are an investor or dealmaker, corporate executive or aspiring MBA looking for a career on Wall Street, you are sure to find this book both troublesome and inspiring...it cannot be otherwise when you carefully examine a series of M&A 'train wrecks' through the same lens as Prof. Bruner, a creative teacher in the field of M&A, who has been able to extract the hard, instructive lessons from these disasters."
—From the Foreword by Arthur Levitt, Jr., former chairman of the Securities and Exchange Commission and author of Take On the Street: What Wall Street and Corporate America Don't Want You to Know

"Deals from Hell is a fresh and interesting look at the M&A game written by Prof. Robert Bruner, a leading authority on the topic. He studies failures and from this unique perspective, teaches us the pitfalls to avoid as well as the positive actions for success. The case histories illuminated herein are worthy instruction for all CEOs and their top management team."
—Tom Copeland, Managing Director of Corporate Finance, Monitor Group

"There is a very fine line between M&A heaven and hell—and it is no surprise that the devil is in the detail. Contrary to conventional wisdom, mergers work, on average, as Bob Bruner documents—and the reasons why are often worthy of more careful study than appears beneath the headlines of the popular press. Bruner drills down on disasters and successes like no one else—and leaves investors and M&A dealmakers with a truly balanced scorecard of important lessons to ponder."
—Charles D. Ellis, author of Winning the Loser's Game and Capital: The Story of Long-Term Investment Excellence

"While the average return to M&A acquirers is a matter of some controversy, it is beyond question that many acquisitions work well and many work badly. This landmark book is the finest available for separating the likely successes from the likely failures."
—Bruce C.N. Greenwald, Robert Heilbrunn Professor of Finance and Asset Management, Columbia Business School, and coauthor of Value Investing: From Graham to Buffett and Beyond

Most helpful customer reviews

22 of 24 people found the following review helpful.
Useful Examples In A Dry Presentation
By J H Murphy
In general, I found this book a worthwhile expenditure of time. I am not an M&A professional, but I work for a company which has made several acquisitions and some of the issues in this book are common to many M&A deals.

It's obvious that the book was written by a college professor, and the footnotes should be read as well as the chapters to get the full picture. At the same time, the case studies seem to be well chosen to exemplify the classes of problem he addresses.

The book starts with a comparison of M&A problems to other fiascos and disasters. This is useful up to a point - I did not find it overdone, although it's not a typical start to a business book. The author then outlines six areas which cause M&A disasters. Some, like financing complexity, are obvious. Others, like "Tight coupling" of business operations, are less so, but worth the time to consider.

The rest of the book comprises chapters dealing with various problem mergers. These are usually presented in contrast to a successful merger or acquisition later in the chapter, illustrating how some of the pitfalls in the fiasco were avoided in another, similar M&A deal.

I would have liked to see more about how to evaluate synergy in M&A deals - but that's probably another book.

If you or your company have anything to do with M&A, this will probably be a worthwhile read. The presentation is dry, but the cases are a good selection, and the author's points merit consideration. It will certainly give me some food for thought when my company makes another acquisition!

9 of 10 people found the following review helpful.
Important Lessons for Everyone
By Vitruvius
Professor Bruner's new book is brimming with important ideas for managers, policymakers, and academics alike. Ten failed mergers are discussed in depth ranging from Penn Central in 1968 to Tyco in 2002. Each case study includes both quantitative and qualitative evaluations of the component companies and the results of their mergers. The author's facility with case studies has been honed over thousands of cases, and his experience shows in his well-rounded discussions.

This book seems targeted at a professional audience-- it digs deep enough to inform even the most knowledgeable managers and academics-- but it is also readable by a general audience. The ten case studies present compelling narratives of major failures that changed the way everyone does business. Even those without any particular interest in management will find the history interesting. A close reading of this book will especially benefit policymakers who are concerned by the social costs of business failure.

In a field where the stakes are tremendously high, it's important to learn why the major failures have occurred. "Deals from Hell" is the perfect teacher.

3 of 4 people found the following review helpful.
Great analysis framework, good case studies
By Ouistiti
This is a very great book. After a few chapters about the major common mistakes in M&A where he provides a framework for M&A failures, he studies a few cases i ndetail, why these M&A did not work. And he always gives a counterpoint, an example of a M&A, in the same conditions, where they worked. Very interesting!

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Jumat, 23 Mei 2014

> Get Free Ebook Investments: Analysis and Management, by Charles P. Jones

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Investments: Analysis and Management, by Charles P. Jones

  • Sales Rank: #8552885 in Books
  • Published on: 2003
  • Format: International Edition
  • Original language: English
  • Binding: Hardcover
  • 656 pages

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** Free Ebook The Subjectivity of Scientists and the Bayesian Approach, by S. James Press, Judith M. Tanur

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The Subjectivity of Scientists and the Bayesian Approach, by S. James Press, Judith M. Tanur

Comparing and contrasting the reality of subjectivity in the work of history's great scientists and the modern Bayesian approach to statistical analysis
Scientists and researchers are taught to analyze their data from an objective point of view, allowing the data to speak for themselves rather than assigning them meaning based on expectations or opinions. But scientists have never behaved fully objectively. Throughout history, some of our greatest scientific minds have relied on intuition, hunches, and personal beliefs to make sense of empirical data-and these subjective influences have often aided in humanity's greatest scientific achievements. The authors argue that subjectivity has not only played a significant role in the advancement of science, but that science will advance more rapidly if the modern methods of Bayesian statistical analysis replace some of the classical twentieth-century methods that have traditionally been taught.
To accomplish this goal, the authors examine the lives and work of history's great scientists and show that even the most successful have sometimes misrepresented findings or been influenced by their own preconceived notions of religion, metaphysics, and the occult, or the personal beliefs of their mentors. Contrary to popular belief, our greatest scientific thinkers approached their data with a combination of subjectivity and empiricism, and thus informally achieved what is more formally accomplished by the modern Bayesian approach to data analysis.
Yet we are still taught that science is purely objective. This innovative book dispels that myth using historical accounts and biographical sketches of more than a dozen great scientists, including Aristotle, Galileo Galilei, Johannes Kepler, William Harvey, Sir Isaac Newton, Antoine Levoisier, Alexander von Humboldt, Michael Faraday, Charles Darwin, Louis Pasteur, Gregor Mendel, Sigmund Freud, Marie Curie, Robert Millikan, Albert Einstein, Sir Cyril Burt, and Margaret Mead. Also included is a detailed treatment of the modern Bayesian approach to data analysis. Up-to-date references to the Bayesian theoretical and applied literature, as well as reference lists of the primary sources of the principal works of all the scientists discussed, round out this comprehensive treatment of the subject.
Readers will benefit from this cogent and enlightening view of the history of subjectivity in science and the authors' alternative vision of how the Bayesian approach should be used to further the cause of science and learning well into the twenty-first century.

  • Sales Rank: #3596215 in Books
  • Published on: 2001-04-16
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.47" h x .74" w x 6.34" l, 1.18 pounds
  • Binding: Hardcover
  • 296 pages

Review
"Press and Tanur argue that subjectivity has not only played a significant role in the advancement of science, but that science will advance more rapidly if the modern methods of Bayesian statistical analysis replace some of the more classical twentieth-century methods." (SciTech Book News, Vol. 25, No. 3, September 2001)

"An insightful work." (Choice, Vol. 39, No. 4, December 2001)

"compilation of interesting and popular problems" (Short Book Reviews - Publication of the Int. Statistical Institute, December 2001)

"...this book is fascinating." (Short Book Reviews, Vol. 21, No. 3, December 2001)

"...highlight the role of subjectivity in science by describing the life and works of 17 scientists." (Zentralblatt MATH, Vol. 973, 2001/23)

Review
"[...] it is a splendid and important book." —Dennis Lindley

From the Publisher
"[...] it is a splendid and important book." --Dennis Lindley

Most helpful customer reviews

0 of 0 people found the following review helpful.
Everyone interested in science (especially who may pursue a career in science) should read it
By Amazon Customer
This is an insightful book. It demonstrates how scientists work with experiments and theories. Sometimes people already have an idea in mind and design an experiment to SHOW it. Sometimes people know nothing a prior and try to EXPLORE it. Contrary to commonsense, many great scientists work in the first way. This may lead to bias (e.g. People may UNCONSCIOUSLY select data that fit the model best). However, the intuition from great scientists is something should never been underestimated. Otherwise, there are millions of ways to try, and if they are equally likely, which should we go?

The Bayesian inference provides a way that can combine personal belief (i.e. prior information) with observed data. If the intuition is on the correct direction, we will have stronger confidence on our theory. Otherwise, as we observed more and more data, the influence of misleading prior will be finally diluted. In sum, everyone interested in science (especially who may pursue a career in science) should read it.

4 of 5 people found the following review helpful.
An Important and Valuable Book
By Redbeard
Scientists are subjective, and they always have been. This book documents the long list of scientists who developed the theory first and then went into the 'laboratory' to do observations. It shatters the image of objective scientists, and creates an amazing picture of the scientific method. Prominent examples were:

Johannes Kepler, who developed the laws of planetary motion, probably fudged his data on the motion of Mars. Gregor Mendel, the father of genetic theory, reported only data that conformed to his theory. Lots of other examples include the experiments that established the mass of the electron and others.

For dessert, the authors discuss the Bayesian approach to the evaluation of data. In essence, they suggest that we enter the scientific process with a notion of prior probabilities for what the outcome will be. We carry with us the body of evidence we have seen in our lives. Great scientsts are no different, and have achieved great things in spite of (or because of) their biases.

There is plenty here in the book to make their point. The prose can be a bit stilted, but the book is emminently readable.

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Kamis, 22 Mei 2014

? PDF Download Enterprise Integration: An Architecture for Enterprise Application and Systems Integration, by Fred A. Cummins

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Enterprise Integration: An Architecture for Enterprise Application and Systems Integration, by Fred A. Cummins

An expert guide to solving real business problems using components
This groundbreaking book gets developers up to speed on Enterprise JavaBeans, CORBA components, and other cutting edge technologies that are making it easier and cheaper than ever for companies to integrate all of their applications into unified systems to support corporate decision-making. Fred Cummins presents an overview of the integration architecture and then dives right into the details, including communications messaging techniques for integrating application components, the "publish and subscribe" mechanism for linking components and monitoring business activities, using "adapters" to integrate applications, integrating Web services, work-flow management, and he also supplies proven code solutions for an array of problems associated with integrating packaged and custom applications across the enterprise.
Companion Web site features source code and updates on the EAI architecture and underlying technologies.

  • Sales Rank: #1115707 in Books
  • Published on: 2002-02-14
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.22" h x 1.12" w x 7.46" l, 1.86 pounds
  • Binding: Paperback
  • 496 pages
Features
  • Used Book in Good Condition

From the Back Cover
Businesses are being challenged to exploit new technologies while reducing costs, improving quality, and responding faster to opportunities. Electronic commerce, global markets, and Internet-speed business transactions demand fundamental changes. Business-to-business communications, enterprise portals, and application components are only some of the capabilities businesses must develop in order to compete. Fred Cummins provides guidelines for implementing an enterprise integration architecture that will enable you to capitalize on current and future technologies.

This comprehensive book begins by assessing the technology landscape, defining enterprise integration objectives, and providing a general enterprise integration architecture.

The author then dives into the keytechnologies for implementing this architecture, including:
* Messaging for EAI and communication between major business systems
* Component-based applications based on EJB and CORBA for rapid development and flexibility
* Using Extensible Markup Language (XML) for document exchange and electronic signatures
* Managing workflow for process automation and streamlining
* Web access and Web services for electronic commerce and supply-chain integration
* Security and public key infrastructure (PKI) to support single sign-on, encryption, and protection from hackers

The companion Web site, www.wiley.com/compbooks/cummins, includes:
* Reference information
* Links to other resources and tools
* Supplementary information
* Updates to the book

About the Author
FRED A. CUMMINS is an Enterprise Consultant with EDS, chair of the Common Enterprise Models Domain Task Force for the OMG, and has over thirty years of experience in management consulting and information systems development. He also contributed to the UML Profile for Enterprise Distributed Object Computing specification.

Most helpful customer reviews

6 of 6 people found the following review helpful.
Good EAI Book
By Daniel Sanchez
If you are looking for a general guide on EAI, this is the book. However, there are some areas where it goes flying over very important concepts. I recommend it if you are and IT Architect trying to understand the general principles of this technology but if you are a "doer" you will be dissapointed.

24 of 24 people found the following review helpful.
Intermediate-level in detail, up-to-date
By Mike Tarrani
This book has found a place alongside one of my other favorites: "B2B Application Integration" by David S. Linthicum. Like Linthicum's book this one covers a wide range of EAI topics at a high level. However, this book is more up to date and drills down deeper in many topic areas, including more depth in implementation and deployment issues.
I especially liked the chapters on messaging Infrastructures, workflow management and component technologies. One note about the book's approach to components: it does not go deeply into component-based software engineering, but instead covers components from a request broker perspective. Moreover, a large part of the components discussion revolved around CORBA, which is a good conceptual approach but has yet to be widely embraced. The chapters titled "Ensuring Enterprise System Security" and "Supporting Enterprise Intelligence" are also valuable because they reflect contemporary concerns and issues.
The chapter on XML is a bit weaker than the corresponding discussion in "B2B Application Integration" by David S. Linthicum. Linthicum provides a more balance view in his book, especially regarding when not to use XML.
One additional feature that I like about this book is the accompanying web site. The links to specifications, organizations and related material point to a comprehensive collection of resources that not only augment the book, but are invaluable in their own right.
If you're looking for low-level details you will probably not like this book; however, if you want an intermediate-level, panoramic view of EAI this book is an excellent resource.

1 of 1 people found the following review helpful.
good book but too high level
By Bob
I found the book useful in learning concepts but the level of detail was not what I expected. I prefer books that illustrate concepts with detailed examples that get more complicated as you read on. Too much attention is devoted to CORBA and not enough to mapping distributed architecture concepts to newer technologies (J2EE, WebServices). XML material seems a little weak.

See all 4 customer reviews...

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## PDF Download Fundamentals of Fluid Mechanics, by Bruce R. Munson, Donald F. Young, Theodore H. Okiishi

PDF Download Fundamentals of Fluid Mechanics, by Bruce R. Munson, Donald F. Young, Theodore H. Okiishi

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Fundamentals of Fluid Mechanics, by Bruce R. Munson, Donald F. Young, Theodore H. Okiishi

The Student Study Guide to accompany Fundamentals of Fluid Mechanics 4e features:

  • E-Text. Each new copy of the fourth edition includes a free CD-ROM containing the e-Text-the entire print component of the book in searchable PDF format, plus additional material not in the print version.
  • Fluid Mechanics Phenomena brings fluid mechanics to life! A series of 80 short video segments on the CD illustrate various aspects of real-world fluid mechanics. The videos are linked within the e-Text directly to those sections and problems that will most benefit from these illustrations:
    • Many of the segments show how fluid motion relates to familiar devices and everyday experiences.
    • Each segment also clearly indicates the key fluid mechanics topic being demonstrated and provides a description of the content.
  • Review Problems with Complete Solutions. Each chapter in the e-Text provides students with 10-20 review problems that link directly to complete detailed solutions for extra guidance in problem-solving. In addition, the review problems are identified by the basic principle they demonstrate, allowing students easy reference to areas they need to review.
  • Lab Problems. The e-Text contains 30 extended laboratory problems that involve actual experimental data for simple experiments often found in introductory fluid mechanics labs. The data for these problems is provided in Excel format.
  • Key Words and Topics. Each chapter contains a list of key words and topics. Within the e-Text, the key words and topics are linked directly to where those concepts are explained in the chapter. Great for studying-think flashcards!
  • Summary sentences. A brief summary sentence on each page of the text. An effective reference and resource to students, these sentences help students locate discussions of important concepts. Used as a study tool, the summary sentences guide students to key concept that students need to understand and encourage them to read the text rather than relying on worked out examples.

  • Sales Rank: #531225 in Books
  • Published on: 2001-12-13
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.30" h x 1.47" w x 8.29" l, .0 pounds
  • Binding: Hardcover
  • 816 pages

From the Back Cover
Dive right into everyday examples, practical problems, and a new e-text!

With its effective pedagogy, everyday examples, and outstanding collection of practical problems, it's no wonder Munson, Young,and Okiishi's FUNDAMENTALS OF FLUID MECHANICS is the best-selling fluid mechanics text. In each new edition, the authors have refined their primary goal of helping you develop the skills and confidence you need to master the art of solving fluid mechanics problems.

This new Fourth Edition includes a free CD-ROM containing the e-text-the entire print component of the book in searchable PDF format, plus a chapter on Turbomachines and additional material not in the print version. Within the PDF pages, hyperlinks allow you to quickly navigate from the list of key concepts to where they are explained in the text, and to the glossary.

The e-Text also features:

  • Review problems that link problems with answers and complete worked-out solutions. The Review Problems are identified by the basic principle they demonstrate, enabling you to quickly reference areas you need to review.
  • 30 Extended laboratory problems that involve actual experimental data for simple experiments. The data for these problems is provided in Excel format.
  • Links to Fluids Phenomena videos, which illustrate various aspects of real-world fluid mechanics.
  • Key Words and Topics linked directly to where those concepts are explained in the chapter.

About the Author
Bruce R. Munson, Professor of Engineering Mechanics at Iowa State University since 1974, received his B.S. and M.S. degrees from Purdue University and his Ph.D. degree from the Aerospace A Engineering and Mechanics Department of the University of Minnesota in 1970.

From 1970 to 1974, Dr. Munson was on the mechanical engineering faculty of Duke University. From 1964 o 1966, he worked as an engineer in the jet engine fuel control department of bendix Aerospace Corporation, South Bend, Indiana.

Dr. Munson's main professional activity has been in the area of fluid mechanism education and research. He has been responsible for the development of many fluid mechanics courses for studies in civil engineering, mechanical engineering, engineering science, and agricultural engineering and is the recipient of an Iowa State University Superior Engineering Teacher Award and the Iowa State University Alumni Association Faculty Citation.

He has authored and coauthored many theoretical and experimental technical papers on hydrodynamic stability, low Reynolds number flow, secondary flow, and the applications on hydrodynamic stability, low Reynolds number flow, secondary flow, and the applications of viscous incompressible flow. He is a member of the American Society of Mechanical Engineers and The American Physical Society.

Donald F. Young, Anson Marston Distinguished Professor Emeritus in Engineering, is a Faculty member in the Department of Aerospace Engineering and Engineering Mechanics at Iowa State University. Dr. young received his B.S. degree in mechanical engineering, his M.S. and Ph.D. degrees in theoretical and applied mechanics from Iowa State, and has taught both undergraduate and graduate courses in fluid mechanics for many years. In addition to being named a Distinguished Professor in the College of engineering, Dr. Young has also Received the Standard Oil Foundation Outstanding Teacher Award and the Iowa State University Alumni Association Faculty Citation. He has been engaged in fluid mechanics research for more than 35 years, with special interest in similitude and modeling and the interdisciplinary field o biomedical fluid mechanics. Dr.. Young has contributed to many technical publications and is the author or coauthor of two textbooks on applied mechanics. He is a fellow of the American society of Mechanical Engineers.

Theodore H. Okiishi, Associate Dean of Engineering and past Chair of Mechanical engineering at Iowa State university, has taught fluid mechanics courses there since 1967. He received his undergraduate and graduate degrees at Iowa State.

Form 1965 to 1967, Dr. Okiishi served as a U.S. Army officer with duty assignments at the National Aeronautics and Space Administration Lewis Research Center, Cleveland, Ohio, where he participated in rocket nozzle heat transfer research, and at the combined Intelligence Center, Saigon, Republic of south Vietnam, where he studied seasonal river flooding problems.

Professor Okiishi is active in research on turbomachinery fluid dynamics. He and his graduate students and other colleagues have written a number of journal articles based on their studies. some of these projects have involved significant collaboration with government and industrial laboratory researchers with two technical papers winning the ASME Melville Medal.

Dr. Okiishi has received several awards for teaching. He has developed undergraduate and graduate courses in classical fluid dynamics as well as the fluid dynamics of turbomachines.

He is a licensed professional engineer. His technical society activities include having been chair of the board of directors of The American society of Mechanical Engineers (ASME) International Gas Turbine Institute. He is a Fellow of  The American Society of (ASME) International  Gas Turbine Institute. He is a Fellow of The American society of Mechanical Engineers and the editor of the Journal of Turbomachinery.

Most helpful customer reviews

0 of 0 people found the following review helpful.
This book is great for how much it cost
By Vic_sic
This book is great for how much it cost. I have used it for an exam and it helped me a lot.

15 of 15 people found the following review helpful.
Excellent for starters in fluid mechanics engineering.
By Tomas
I bought the book by mistake since I was looking for a more physical introduction to fluid mechanics. However, once I started reading, I could not stop. The book is a pleasure to read. Every concept is explained crystal clear. No single step is skipped. Almost every concept is illustrated with one or more very detailed solved examples. It is frequent in most technical books to find how the level of clarity degrades progressively as you approach the end of the book. This is not the case. Every chapter up to the very end is carefully arranged and the level is maintained.

The book requires very little physical background since every topic starts from the very begging. The huge number of topics covered and easy reading makes it ideal for undergraduate students. The accompanying CD provides a browsable e-version of the book, more problems, some advanced topics and an extensive list of videos illustrating the book material.

The book follows a full engineering and practical approach. If what you are looking for is a more theoretical work or a more strict physical approach, you will better look somewhere else.

4 of 4 people found the following review helpful.
A very good book for students
By David Tim
This book is very good for undergraduate students. It introduces a lot of about basic fluid mechanics knowledge. I once bought this book by using a coupon from couponsky.com and saved some money. The book tell you every basic aspect in fluid mechanics. For a beginner, it is one book worthy to buy.

See all 16 customer reviews...

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