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Learn how to think like Soros and make a killing in global markets
With the advent of reliable, relatively inexpensive electronic trading systems, global trading, once the exclusive domain of specialists such as George Soros, is now open to the masses. In this book, Barbara Rockefeller tells the average trader everything he or she needs to know to access the global markets and profit from them. Clearly and simply, Rockefeller explains the nuts and bolts of global trading. She examines the importance of futures trading, stock indices, currencies, and other information necessary to be successful. She describes various costing schemes, how to keep and maintain accurate records, and how to deal with a host of common problems encountered in the global markets. And she explains how to understand and use various key indices and types of knowledge required to analyze and successfully trade foreign markets, such as macroeconomics and political analysis.
Barbara Rockefeller (Stamford, CT) is the founder of Rockefeller Treasury Services, an independent research firm specializing in foreign exchange forecasting and currency management. She is also a columnist for worldlyinvestor.com

• Sales Rank: #1443996 in Books
• Published on: 2001-11-21
• Original language: English
• Number of items: 1
• Dimensions: 9.35" h x .96" w x 6.26" l, 1.19 pounds
• Binding: Hardcover
• 256 pages

From the Inside Flap
What makes the global trader different from other traders? The global trader sees a bigger universe of profitable opportunities that includes foreign bonds, emerging markets, futures, and all types of newly developed instruments and securities. But if you want to become a global trader, you have to devote time and study to the effort. The Global Trader prepares you for global investing by helping you discover the trading methodology that fits your preferences, while providing the essential tools necessary for your journey.

Seasoned financial writer Barbara Rockefeller first explains how to decide what opportunities are best suited for you and then discusses how to target, research, and trade them within a less efficient yet potentially more profitable global market. She also includes relevant Web sites, books, and magazines that will help you gather international information and wisdom in thinking about these unfamiliar situations.

The Global Trader offers the best ways to participate in foreign markets, from iShares to Australian bonds. And for markets where you cannot trade directly, this comprehensive guide shows you how to locate stocks by country. But knowing what to trade does not make a complete global trader. An introduction to the foreign exchange market illustrates how global markets encompass economics, politics, demographics, and cultures as well as business. Important lessons on diversification teach you how to use the futures markets to hedge risk and why the correlation between U.S. and foreign markets can provide a false sense of diversification in your portfolio.

Valuable insights on indices, currencies, and global market inefficiencies allow you to track foreign markets and make informed decisions on when to buy and when to sell. Along with these opportunities, The Global Trader gets you started in building your own trading system as well as using technical indicators, including the support and resistance range and adaptive moving averages. For the evolved trader, this concise guide also explains the hedge fund model and how it can be emulated.

The Global Trader provides you with proven strategies, guidelines, and tools for trading in global markets. Easy-to-understand examples, charts, and graphs give you the best chance to learn and profit from some of the best global opportunities available today. With The Global Trader you'll quickly understand why this form of trading is an exceptional way to generate profits, reduce risk, and diversify your portfolio.

From the Back Cover
TRADE THE WORLD WITH CONFIDENCE

"Barbara Rockefeller brings the authority and perspective of a knowing insider to this well-written account of the risks and opportunities in trading highly leveraged markets like interbank currencies and futures."
-Nelson Freeburg, Editor, Formula Research, Inc.

Face it, the U.S. stock market has been analyzed to death. Long- and short-term investors are looking outside domestic markets to enhance portfolio performance and diversify the way they trade. This is why the concept of a global trader has become so prevalent. Whether you are looking to balance your portfolio, generate profits, or hedge risk, The Global Trader can help you make informed decisions about your global investments. Let Barbara Rockefeller unlock the opportunities and help you find the tools, guidance, and resources to make the most of trading in the less efficient yet potentially more profitable global markets of Europe, Asia, and beyond.

www.wileyfinance.com

About the Author
BARBARA ROCKEFELLER is the author of CNBC 24/7 Trading (Wiley) and is the founder of Rockefeller Treasury Services, an independent research firm specializing in foreign exchange forecasting and currency management. It publishes two daily reports on international economics and foreign exchange (www.rts-forex.com). A seasoned financial writer, Rockefeller is a columnist for worldlyinvestor.com and has written for many financial publications. She has also taught foreign exchange in many countries around the world. Previously, she was risk manager in the International Corporate Finance Division at Citibank. She holds a BA in economics from Reed College and an MA in international affairs from Columbia University.

Most helpful customer reviews

5 of 5 people found the following review helpful.
At least READ the book before panning it!
By Reader in Palo Alto
I cannot believe the two reviews that currently (November 2005) appear regarding this book: one critic admits to never even having read it, while the other goes off on jesuitical semantics!

The book is a good one, as are Ms. Rockefeller's other books. She also runs a very good trading advisory service, that has made me a LOT of money!

That being said, this edition is now over four years old, in a market that changes very rapidly. I hope that she will soon be coming out with an updated edition of the book, addressing all the many changes that have occurred in the FX market since this edition.

1 of 1 people found the following review helpful.
A must read for any Trader
By Subbaraju Kapuganti
This book is one of those books which is a must read for a Trader to be successful. It is more useful for those who want and operate in global markets and not just plain equity. It also analyses the major events and discloses the facts which most media missed but was crucial to the risk taken by the particular trader.

0 of 0 people found the following review helpful.
Barbara Rockefeller is one of my favorite authors on trading topics
By Diana Jones
An updated version of "Trading 24/7" so some info is redundant, but it hones in on more detail of actual trading strategies in the various types of markets. At the very least, Rockefeller's books afford a starting point for further investigation and offer suggestions that may lead one to opportunities that may have otherwise been overlooked.

See all 7 customer reviews...

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~~ Fee Download Making Six Sigma Last: Managing the Balance Between Cultural and Technical Change, by George Eckes

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"Making Six Sigma Last is the most practical and helpful resource that I have seen on this subject. George's charisma and charm spill over into this interesting and entertaining book. Using one of George's many analogies, 'this is an upper-deck shot,' and combined with his first book should become the benchmark for Six Sigma learning."-Dan Porter, Chairman and CEO, Wells Fargo Financial
"An energetic, step-by-step exploration filled with interesting and entertaining examples of real-world business experiences. Making Six Sigma Last is a powerful action plan for managers!"-Guenter Bulk, Managing Director, GE Capital IT Solutions

• Sales Rank: #1815869 in Books
• Published on: 2001-05-03
• Original language: English
• Number of items: 1
• Dimensions: 9.30" h x .90" w x 6.40" l, 1.19 pounds
• Binding: Hardcover
• 256 pages

Review
"This is a concise book...well written and easy to read..." (TQM)

From the Inside Flap
In his successful previous book, The Six Sigma Revolution, the man who helped implement Six Sigma at General Electric and helped formulate their training program gave readers step-by-step instruction in the strategic and tactical aspects of creating a Six Sigma initiative in any organi-zation. Now, George Eckes revisits the most popular quality improvement methodology in history, addressing an even more critical component of the Six Sigma implementation process-one that can assure the stability and longevity of your own initiative.

Making Six Sigma Last offers you the tools your organization needs to make this quantitative approach to improving effectiveness and efficiency work for you. In this book, Eckes focuses on the cultural component of a Six Sigma initiative-which, if mastered by an organization, can drive quicker and more dramatic improvement in Sigma performance. It is also the component that most organizations ignore-and most Six Sigma consultants are unaware even exists.

Offering simple yet direct concepts and techniques, Eckes demonstrates the necessity of dealing with human nature in persuading any organization to culturally accept change. Whereas current Six Sigma titles focus on the technical elements of change, Eckes concentrates on balancing the cultural component with the technical-the only way to achieve successful Six Sigma. He explains how to systematically improve your chances of realizing a solid change initiative, including how to:
* Create the need for Six Sigma
* Diagnose the four types of resistance to Six Sigma and overcome them
* Shape a vision so that your employees understand the desired results and new behaviors
* Alter your systems and structures to support the new Six Sigma culture
* Avoid pitfalls in managing your Six Sigma cultural transformation
* Develop highly effective Six Sigma leadership

You'll discover how to create clear, motivating Six Sigma goals in your organization, as well as learn from case studies of both successful and unsuccessful initiatives. Eckes also imparts the proven training secrets of Eckes & Associates, Inc. and profiles triumphant Six Sigma leaders-from whom you'll receive valuable, one-of-a-kind lessons.

If increasing profits and stock prices, improving customer satisfaction, and saving large amounts of money sounds good to you, reach for Making Six Sigma Last-and master the key ingredients to launching and leading a Six Sigma effort.

From the Back Cover
"Making Six Sigma Last is the most practical and helpful resource that I have seen on this subject. George's charisma and charm spill over into this interesting and entertaining book. Using one of George's many analogies, 'this is an upper-deck shot,' and combined with his first book should become the benchmark for Six Sigma learning."-Dan Porter, Chairman and CEO, Wells Fargo Financial

"An energetic, step-by-step exploration filled with interesting and entertaining examples of real-world business experiences. Making Six Sigma Last is a powerful action plan for managers!"-Guenter Bulk, Managing Director, GE Capital IT Solutions

Most helpful customer reviews

14 of 14 people found the following review helpful.
Best Book On How To: Create & Sustain a Six Sigma Culture
By bill huey
Think about it. Seriously think about it. What was the downfall of your quality endeavor? Your performance improvement plan? Your Six Sigma initiative? Was the wrong strategy used or was it the wrong tactical approach? Mostly likely it was neither your strategy nor your tactical approach. The failure was most likely do to people. Most likely your people hadn't really bought in. Buy-in from your people is necessary for an initiative such as Six Sigma to be successful. The people in your organization create your organizations' culture. How do you get cultural buy-in? How can you sustain that buy-in?
In the book Making Six Sigma Last, the author, George Eckes shows us how. Through heart-felt stories, humorous personal examples, and real business illustrations the author takes us through the process needed to create and sustain a culture that supports Six Sigma.
First we learn about Q x A = E. This powerful formula shows us that: "Q" Quality, the technical and strategic elements of a Six Sigma initiative, times "A" Cultural Acceptance, of the technical and strategic elements of Six Sigma, determines "E" the success of the Six Sigma process. Then, the author addresses resistance. We are reminded that it's a natural process for people to resist change. Eckes describes four types of resistance and offers specific strategies for overcoming each. The next chapters show how to sell it and then manage it. Now it's time to ask did it work? Did you get the cultural buy-in you were attempting? How do you know? In Making Six Sigma Last, Eckes offers a model that is used to measure the cultural acceptance within the organization or as Eckes says, "how well Six Sigma has been baked into the organization". Five case studies are used to illustrate these concepts. Then through profiles of leadership, the author shares real business examples of what worked, what didn't and why. Finally we learn how to sustain the culture that will support Six Sigma initiatives with the chapter on pitfalls: 10 things to avoid.
Making Six Sigma Last is an informative and easy read. It's effective and efficient, hallmarks of Six Sigma. The book leaves you inspired and hopeful that this stuff really can work. Don't start without it!

13 of 13 people found the following review helpful.
Starting is Much Easier Than Staying the Course: Here's How
By Robert Morris
There are several outstanding books on the general subject of Six Sigma and Eckes has written two of the best. Previously in The Six Sigma Revolution, he examined major corporations such as Motorola and GE in which Six Sigma programs really did create revolutions which continue as I compose this review. These are properly acclaimed successes. Of course, little (if any) attention has as yet been devoted to those organizations which initiated and then later abandoned Six Sigma programs. The reasons for doing so vary, of course, but most can be classified within two categories of resistance to change: cultural and technical. As O'Toole brilliantly explains in Leading Change, it is a formidable task to overcome what he characterizes as "the ideology of comfort and the tyranny of custom." In this volume, Eckes suggests all manner of strategies and tactics by which to overcome resistance and then sustain Six Sigma programs, once launched. Correctly, he stresses the importance to an organization of achieving a "balance" between its culture and its technology. Moreover, at a time when change is (literally) the only constant and occurring at an ever-increasing velocity, its is also a formidable challenge to maintain the proper balance of the two. For many years, I believed that most people fear change. I no longer believe that. Rather, I have become convinced that most people fear the unfamiliar. Hence the importance of constant and effective communication between and among everyone involved. Eckes suggests that this book will show his reader how to "Create the need for Six Sigma" but, in fact, the need probably exists already so there is a need to help everyone recognize that need and appreciate the importance of responding to it. Therefore, Eckes also shows his reader how to "Shape a vision of Six Sigma so that employees understand the desired results and new behaviors of a Six Sigma organization." Also, he shows the reader how to "Mobilize commitment to Six Sigma and overcome resistance" which is inevitable. Only then can any organization change its systems and structures "to support the new Six Sigma culture." Next: "Measure Six Sigma cultural acceptance" and "Develop Six Sigma leadership." All of these components are absolutely essential, difficult to integrate, and even more difficult to sustain in appropriate balance. In this volume, Eckes explains how and he does so with precision and eloquence.
In recent years, I have become more involved in Six Sigma or process improvement programs which vary somewhat in terms of their design and scope but all of which encountered several of the "pitfalls" which Eckes discusses in Chapter 8:
1. Feeling obligated to achieve quick success
2. Clogging up agendas with competing distractions
3. Having unrealistic time frames
4. Ignoring previous quality efforts
5. Conducting poor Six Sigma cultural planning and follow-through
6. Delegating (i.e. dumping) cultural development or seeing it as a one-time event
7. Not having appropriate cultural goals or objectives
8. Not allowing for unexpected interruptions
9. Allowing false or cosmetic positive readings to suggest authentic cultural transformation has been achieved
10. Underestimating resource allocation
Of course, whether or not involved with Six Sigma initiatives, any organization can experience some or even all of these "pitfalls." In this book, Eckes offers sound, street-smart advice on how to avoid them. Time and again, he places great emphasis on the importance of cultural values by which everyone involved in a Six Sigma can be guided and, when under duress, sustained. Herb Kelleher has this in mind whenever he explains what Southwest Airlines competitive advantage is: "Maintaining excellent customer service involves a process of getting people to understand the importance of it to them in their daily lives as well as in others'. We were a little concerned as we go bigger that maybe some of our early culture might be lost so we set up a culture committee whose only purpose is to keep the Southwest Airlines culture alive. Before people knew how to make fire, there was a fire watcher. Cave dwellers may have found a tree hit by lightning and brought fire back to the cave. Somebody had to make sure it kept going because if it went out, there would be serious problems. That cave dweller was the most important person in the tribe. I said to our culture committee, `You are our fire watchers, who make sure the fire does not go out. I think you are the most important committee at Southwest Airlines.' I really do believe that to be the case." This is precisely what Eckes means by "culture" in this book. For everyone in any organization already embarked on a Six Sigma program or now considering one, this is a "must read."

7 of 7 people found the following review helpful.
Making Six Sigma Last Is The Best Of Strategic Excellence!
By Joyce St.James
The new book: Making Six Sigma Last, by Mr. George Eckes, is the the most comprehensive and excellent road map to reach corporate cultural excellence.
The previous book by Mr. Eckes: The Six Sigma Revolution, successfully teaches us the way to implement the tactical component of Six Sigma: process management excellence.

The current book is the only book to date that offers a complete process to achieve the key strategic component of Six Sigma: corporate cultural excellence.
Mr. Eckes has again produced an enjoyable, very enlightening and important Six Sigma book that is easy to read and comprehend.
It is perfect for corporate executives, managers, employees, consultants, quality practitioners, and students of best business practice.
Thank you for the opportunity to express my high regard for the outstanding book: Making Six Sigma Last.
Regards,
Marc St.James
November 24, 2001

See all 10 customer reviews...

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** PDF Ebook First Light: The True Story of the Boy Who Became a Man in the War-Torn Skies above Britain, by Geoffrey Wellum

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• Sales Rank: #136271 in Books
• Published on: 2003-03-14
• Original language: English
• Number of items: 1
• Dimensions: 8.82" h x 1.20" w x 5.90" l, 1.26 pounds
• Binding: Hardcover
• 368 pages

Review
'An extraordinary, deeply moving and astonishingly evocative story. Reading it, you feel you are in the Spitfire with him, at 20,000 feet, chased by a German Heinkel, with your ammunition gone' Independent

From the Inside Flap
"Never in the field of human conflict was so much owed by so many to so few."
–Winston Churchill, 1940

Geoffrey Wellum was one of Churchill’s "few," the gallant pilots of the RAF who streaked through the skies to repel the massive, brutal Nazi bombing assaults that killed thousands and leveled entire cities throughout the endless months of the Battle of Britain. To a man, they were courageous, determined, and oh, so young. Geoffrey, known as Boy to his comrades, was a good deal younger than most.

In First Light, Geoffrey Wellum tells the inspiring, often terrifying true story of his coming of age amid the roaring, tumbling dogfights of the fiercest air war the world had ever seen. It is the story of an idealistic schoolboy who couldn’t believe his luck when the RAF agreed to take him on as a "pupil pilot" at the minimum age of seventeen and a half in 1939. In his fervor to fly, he gave little thought to the coming war.

Writing with wit, compassion, and a great deal of technical expertise, Wellum relives his grueling months of flight training, during which two of his classmates crashed and died. He describes a hilarious scene during his first day in the prestigious 92nd Squadron when his commander discovered that Wellum had not only never flown a Spitfire, he’d never even seen one.

Boy soon learned the golden rule of the dogfight: "Never fly straight and level for more than twenty seconds. If you do, you’ll die." Wellum’s vivid accounts of ferocious aerial combat contrast the mortal terror of an innocent teenager with the grim determination of a highly trained warrior intent on doing his job–blasting the enemy one moment, desperately trying to shake off a pursuer the next. Few writers have succeeded more completely in evoking the chaos and horror of war.

A battle-hardened ace by the winter of 1941, though still not out of his teens, Boy flew scores of missions as fighter escort on bombing missions over France. Yet the constant life-or-death stress of murderous combat and anguish over the loss of his closest friends sapped endurance. Tortured by fierce headaches, even in the midst of battle, he could not bear the thought of "not pulling your weight," of letting other pilots risk their lives in his place. Wellum’s frank account of his long, losing bout with battle fatigue is both moving and enlightening.

Filled with affectionate portraits of Boy’s fellow fliers–many of whom did not survive the war–First Light tells an unforgettable true story of patriotism and fear, pride and humility, self-sacrifice and triumph. Already a bestseller in England, this powerful and compelling memoir is destined to become a classic, not only of military history, but also of literature.

From the Back Cover
"Wellum's First Light deserves to be read for many years to come."
-The Times (of London)

High praise for England's bestselling First Light . . .

"An extraordinarily gripping and powerful story."
-The Evening Standard (London)

"A work of exceptional quality . . . a passion and immediacy which make it compelling reading."
-Max Hastings, author of Overlord: D-Day and the Battle for Normandy

"A remarkable book, amazingly fresh, honest, and modest . . . utterly gripping; it is without question one of the best books I have read in the last few years."
-Professor Richard Holmes, author of Redcoat: The British Soldier in the Age of Horse and Musket

"Startlingly vivid recollections . . .this is air war at its most intense . . . his readers get a strong sense of immediacy."
-The Spectator (London)

"Geoffrey Wellum's book is a wonderfully evocative find . . . a book for all ages and generations, a treasure."
-Daily Express (London)

Most helpful customer reviews

43 of 43 people found the following review helpful.
Fresh after 50 years
By Dave English
You'd think that after 50 years, all the worthwhile first-person there-I-was accounts of flying Spitfires in the Battle of Britain would have been published. You'd be wrong.

This is an exceptionally well written book that gently yet almost instantly transports you to England, 1939. You'll go through RAF flight training, and then be behind a V12 Merlin over Kent in the middle of the Battle of Britain. There are hundreds of such true tales - and I've read most of them - but this is clearly one of the best.

'Boy' Wellum not only takes us inside the cockpit, but inside the emotions of a young man at war, and inside an amazing time and place in world history. If you are a pilot looking for what it was like to fly the Tiger Moth, Harvard, then at 168 hours climb into a Spitfire, this is the book for you. And if you are interested in a literate immersion into The Few, this is the book for you.

1 of 1 people found the following review helpful.
A true story of youth and life in the RAF 1937-42
By Paul Cassel
This book relates the life of a pilot 17 years old boy going into RAF Training starting in Tiger Moths then Howards ultimately going to Fighter Command and flying Spits by the time he was 181/2. Geoffrey flew against the Germans in the Battle of Britain and later in northern Africa and Italy. The relief account of the expectations and realities is inspiring. If you love aviation and flying this book is a must read.

0 of 0 people found the following review helpful.
Great Read
By Amazon Customer
Excellent account of a young man's journey to become a fighter pilot and his experiences flying Spitfires during WW2. A must read for those interested in aviation

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^ Free PDF Flood Pulsing in Wetlands: Restoring the Natural Hydrological BalanceFrom Wiley

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The latest cutting-edge research on flood pulsing and wetland restoration in North America

Presenting the latest research from leaders in the field of restoration ecology, Flood Pulsing in Wetlands reflects the current movement to incorporate flood pulsing into wetland restoration efforts. Emphasizing how integral flood pulsing is to successful wetland restoration, the book's contributors provide descriptions of restoration projects across North America in which flood pulsing has been primarily used to restore beneficial hydrodynamic conditions to floodplain areas, and improve or save vegetation, wildlife, and terrain.

Detailing the importance and applicability of recreating flood-pulsed conditions on floodplains for successful restoration, the first chapter introduces the concept of flood pulse and its unique role in wetland restoration. The following chapters detail the strategies and results of individual projects and the impact flood pulsing had on the projects' overall goals. Case studies detail the history of each region, such as the Southwest, including the Sonoran Desert communities and the Middle Rio Grande; the Missouri River in Montana; the Illinois River Valley; and the Southeast, including Brushy Lake, Arkansas. Also documented is the most famous case of flood pulsing used in the restoration of an entire landscape, the Kissimmee River project. Approaches used to restore specific plant and animal populations, the unique ecological concerns of each region, and the future outlook for each area are fully described.

Extensive bibliographies for each chapter make Flood Pulsing in Wetlands: Restoring the Natural Hydrological Balance the essential reference for restoration ecologists, consultants in wetland restoration, government and restoration agency employees, land managers, ecologists, foresters, and geologists.

• Sales Rank: #5052163 in Books
• Published on: 2002-05-23
• Ingredients: Example Ingredients
• Original language: English
• Number of items: 1
• Dimensions: .43" h x .43" w x .43" l, 1.25 pounds
• Binding: Hardcover
• 320 pages

Review
"Subsequent chapters of individual projects and the effect flood pulsing has had on each project's overall goals." (Hydro Review, January 2003)

"This book provides pretty good information on the identification, distribution and environmental significance of more than 100 grasses, native and non-native." (Aquaphyte, (Summer 2003)

From the Back Cover
The latest cutting-edge research on flood pulsing and wetland restoration in North America

Presenting the latest research from leaders in the field of restoration ecology, Flood Pulsing in Wetlands reflects the current movement to incorporate flood pulsing into wetland restoration efforts. Emphasizing how integral flood pulsing is to successful wetland restoration, the book’s contributors provide descriptions of restoration projects across North America in which flood pulsing has been primarily used to restore beneficial hydrodynamic conditions to floodplain areas, and improve or save vegetation, wildlife, and terrain.

Detailing the importance and applicability of recreating flood-pulsed conditions on floodplains for successful restoration, the first chapter introduces the concept of flood pulse and its unique role in wetland restoration. The following chapters detail the strategies and results of individual projects and the impact flood pulsing had on the projects’ overall goals. Case studies detail the history of each region, such as the Southwest, including the Sonoran Desert communities and the Middle Rio Grande; the Missouri River in Montana; the Illinois River Valley; and the Southeast, including Brushy Lake, Arkansas. Also documented is the most famous case of flood pulsing used in the restoration of an entire landscape, the Kissimmee River project. Approaches used to restore specific plant and animal populations, the unique ecological concerns of each region, and the future outlook for each area are fully described.

Extensive bibliographies for each chapter make Flood Pulsing in Wetlands: Restoring the Natural Hydrological Balance the essential reference for restoration ecologists, consultants in wetland restoration, government and restoration agency employees, land managers, ecologists, foresters, and geologists.

About the Author
BETH MIDDLETON, PhD, National Wetlands Research Center, USGS, Lafayette, Louisiana, is Associate Professor of Wetland Ecology in the Department of Plant Biology at Southern Illinois University. She is the author of Wetland Restoration, Flood Pulsing, and Disturbance Dynamics, also published by Wiley.

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^^ PDF Ebook Treating Sleep Disorders: Principles and Practice of Behavioral Sleep Medicine, by Michael L. Perlis, Kenneth L. Lichstein

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* Includes chapters on sleep phase disorders, sleep apnea, periodic limb movements, narcolepsy, limit setting disorders in children, enuresis, and night terrors.
* Provides a unique, behavioral approach to sleep medicine.

• Sales Rank: #1364302 in Books
• Published on: 2003-05-01
• Original language: English
• Number of items: 1
• Dimensions: 10.26" h x 1.56" w x 7.20" l, 2.42 pounds
• Binding: Hardcover
• 485 pages

Review
“…brings together for the first time a systematic and coherent overview of the field.” (Psychological Medicine, Vol 34, 2004)

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## Fee Download GPRS and 3G Wireless Applications: Professional Developer's Guide, by Christoffer Andersson

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To ensure competitive advantage for their companies in wireless product development, developers need to understand how wireless technologies work, what impact they have on applications being developed, and how to use them to optimize products for success in the marketplace. Designed to answer these and other wireless development questions, this unique handbook explores how a host of relevant technologies work together with the new worldwide standards for wireless technologies--General Packet Radio Service (GPRS) and Third Generation (3G). Leading expert Christoffer Andersson clearly explains how GPRS and 3G control the mobile environment, then goes on to describe how the emerging radio technology of Bluetooth fits in with WAP and Java, how wireless applications work with HTTP and TCP/IP on the Internet, and how to create "always-on" wireless applications.

• Sales Rank: #4074555 in Books
• Published on: 2001-04-11
• Original language: English
• Number of items: 1
• Dimensions: 9.26" h x .87" w x 7.58" l, .0 pounds
• Binding: Paperback
• 352 pages

Review
GPRS and 3G Wireless Applications by Christoffer Andersson guides developers through the steps of programming for the mobile Internet. (Publishers Weekly)

"Now that I have read this book I can understand the articles on the mobile phone business." (CVu - Jnl of the Association of C & C++ Users, October 2001)

From the Back Cover
Get into the wireless space and create the future applications of the mobile Internet

GPRS and 3G Wireless Applications

With mobile Internet ready to take off, you'll want to know what it takes to develop applications for this exploding new market. In this book, industry expert Christoffer Andersson guides you step-by-step through all the technical issues that underlie the development of software and content for wireless networks and devices.

You'll discover how GPRS and 3G systems have evolved, how they affect applications, and how to work with existing and emerging protocols. You'll get concrete tips and advice on testing and optimizing software, choosing architectures and platforms, security issues, and much more.

Andersson even explains how to market your applications successfully. This book is the first complete reference on the most important technologies to ever hit the mobile Internet!

The CD-ROM contains:
* WAP development kits
* A number of emulators of current mobile devices
* Testing templates you can use on your own applications
* Java SDKs

About the Author
CHRISTOFFER ANDERSSON is Senior Specialist and Manager of Special Projects for Terminals & Applications 2G/3G at Ericsson. He served as Head of Technology for Ericsson's Mobile Applications Initiative (formerly GPRS Applications Alliance), helping application developers-including such industry giants as Microsoft, IBM, and Oracle-to optimize their products for wireless environments. Andersson is a frequent speaker for Ericsson at major events, has designed software and radio network algorithms for 3G wireless systems, and holds multiple patents in this area.
ERICSSON is a world leader in mobile Internet. With more than 100,000 employees and for 125 years, its vast wealth of accumulated knowledge has spread to more than 140 countries.

Most helpful customer reviews

15 of 16 people found the following review helpful.
Solid foundation material
By Mike Tarrani
If you're looking for a book on wireless application development from a code perspective this is the wrong book. The value of this book is it provides a solid foundation that needs to be in place before coding starts.
It begins with basic concepts of how wireless infrastructure works. Developers can safely ignore this section of the book. I liked it because it sorted out the "moving parts" as well as the technological underpinnings. It also answered a lot of questions I had regarding where standards and the industry as a whole were headed, and the strengths and weaknesses of existing technologies and why 3G is so important. As an aside, I learned one trivial fact that had been bothering me: where did the name "Bluetooth" come from? Answer: It was named after a Danish king, Harald Blatand who brought unity among different groups of people. Blatand means Bluetooth in English. Not only does the name capture the spirit of Bluetooth as a technology, but this piece of trivia might gain you "Alpha Geek" status at a seminar or convention :-)
From chapter 3 on, however, is of paramount interest to architects and developers because it gets into lower level details of GPRS, 3G and Bluetooth. The author provides all of the key characteristics of each technology from which a design and development strategy can be derived. Chapter 6 is where both developers and architects will gain information for performance aspects of their products. The author is meticulous in describing the issues and factors that will arise with protocols (the realities of TCP/IP over wireless in chapter 6 is priceless), and is supported with graphs and diagrams that a developer should carefully go over before writing a single line of code.
Because of my focus in QA and SQA I thought chapter 14 on testing was particularly strong. Again, this is something that developers need to fully understand (as well as the rest of a project team), and the information provided in this chapter fills a large gap in the testing body of knowledge.
In response to previous comments about this book: (1) Although the content on the CD ROM is out of date, the author's web site contains up-to-date artifacts and URLs. (2) I contacted the author directly (contact information is provided in the book) about the missing test documents cited on the cover of the book and found out that last minute copyright issues prevented their inclusion on the CD ROM. He sent me to where these documents could be obtained (for free) and they were well worth the effort. (3) The book is anything but basic - it gets into some low-level details such as timing and state diagrams that are essential for *properly* developing wireless applications.
The author has a talent for packing an incredible amount of information into a paragraph and still holding your interest. He also comes across as authoritative and manages to cover a wide spectrum of issues and facts without compromising on details needed by developers and architects (or anyone who wants to update their knowledge on the latest wireless technologies).

15 of 17 people found the following review helpful.
Only an ordinary, average book
By A Customer
Let me confess, the author's being an Ericsson member (me, too :) further helped me to add this book to my library.
I found this book an average book that is nothing but a good collection of information which you can find through internet.
I expected the author to tell me from how to define effective user interfaces to how to combine servers, which directions to take about future apllications (positioning services, notification, charging etc.)
I expected good examples from the industry, since the author was a practician, but I didn't find any concrete example from the real world that can really change the way I develop a WAP application (if I develop one).
I didn't find these...
Another reason for me to buy it was the CD-ROM. I thought it would be a good idea to have a collection of tools compiled in one CD for me. Let me tell you before you get frustrated like me. The whole 650 MB capacity CD contain the Nokia WAP Toolkit (an old version), and a WAP Toolkit of Ericsson plus Ericsson R380 emulator and that's it! No editors, no GPRS simulators. I still can not understand why did they stick such a content-less CD at the back of the book.
Good luck...

12 of 13 people found the following review helpful.
Great GPRS Foundation
By A Customer
Andersson states that the book is "ideal for those who know a bit about software/Web development and who want to get into the wireless field." As a member of that group, I found the book to be exactly what I needed: a comprehensive guide into the vast and technical world of GPRS and 3G. The chapters are far reaching in breadth and depth so that the reader walks away with a solid understanding and technical base, as well as clarity into the GPRS and 3G technology arena from an application development and deployment perspective. The three sections are divided up so that the reader is led step by step through the history, applications, relationships, and components of GPRS and 3G. In addition, all the wireless industry lingo and acronyms were very clearly defined, which not only helped me in my reading, but also makes this a great future reference guide. Overall, this book delivered much more than it promised and exceeded expectations presented by previous authors on this topic.

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# Download The Wellness Revolution: How to Make a Fortune in the Next Trillion Dollar Industry, by Paul Zane Pilzer

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How to make a fortune in the next big boom industry
The paperback edition of this revolutionary business book, by bestselling author Paul Pilzer, shows wellness professionals and entrepreneurs how to get in on the ground floor of the booming wellness industry. A legendary entrepreneur and speaker, Pilzer predicts that within the next decade money spent on disease prevention will surpass that spent on disease treatment-and he shows readers how to stake their claim while there's still time. The Wellness Revolution is a step-by-step plan for getting rich that will help entrepreneurs figure out where they fit in the industry, learn how to control demand, and how to get started. This insightful and well-reasoned book shows how to take advantage of the wellness boom, but its lessons can be applied to any new market.
Paul Zane Pilzer (Park City, UT) is a world-renowned economist, a multimillionaire software entrepreneur, a part-time rabbi, a college professor, and a bestselling author. As an entrepreneur, Pilzer earned his first $10 million before the age of thirty. A former commentator on National Public Radio and CNN, Pilzer has been a guest on Larry King Live! three times, and he has been on the cover of several national magazines. He speaks to nearly 500,000 people a year, and more than 10,000,000 video and audio copies of his speeches have been sold.

• Sales Rank: #691827 in Books
• Published on: 2003-04-15
• Original language: English
• Number of items: 1
• Dimensions: 8.96" h x .78" w x 6.10" l, .0 pounds
• Binding: Paperback
• 272 pages

From the Inside Flap
There's still time to get in on the ground floor and make your fortune in wellness!

Five years ago, in The Wellness Revolution, economist Paul Zane Pilzer outlined an emerging $200 billion industry he called "wellness." Today, that industry has grown to $500 billion, and it's just getting started, offering even greater entrepreneurial opportunities.

The Wellness Revolution was the "shot heard round the world" for the wellness industry. It defined wellness as an industry—linking tens of thousands of disparate service and product suppliers with a single cause. It showed scientists, fitness providers, businesspeople, food manufacturers, doctors, and others focused on disease prevention and anti-aging that they were part of a worldwide revolution—rather than merely lone iconoclasts inside their chosen professions or industries.

While the first edition was largely focused on large $100 million wellness companies, The New Wellness Revolution includes more guidance and business advice for individual wellness entrepreneurs, health product distributors, physicians, chiropractors, and other wellness professionals. For those in one of the largest segments of the wellness industry, there is a new chapter called "Direct Selling: How to Get Started." The New Wellness Revolution features new action items in every chapter and covers major new trends, particularly the phenomenon of "sickness industry" food companies such as McDonald's and Wal-Mart making huge investments in fresh and organic foods.

The New Wellness Revolution shows that even though millions of people have embraced wellness, the need for wellness has actually expanded due to declining health trends, particularly the rising obesity rate in the United States and other developed nations. Medical costs now exceed profits for most large employers, and corporations are beginning to recognize that wellness and disease prevention are the only viable solutions to rising healthcare costs that threaten their very existence.

From the Back Cover
World-renowned economist and entrepreneur Paul Zane Pilzer shows you how to tap into the next trillion-dollar industry–– wellness. Already a $200 billion business, Pilzer predicts that sales of vitamin and other health-related items will grow to over $1 trillion annually within ten years. In The Wellness Revolution, he shows entrepreneurs and investors how to make their fortunes in this burgeoning industry.

"Paul Zane Pilzer has proven time and time again that he holds his finger on the pulse of our economy, and The Wellness Revolution is no different. Pilzer’s insights into the future of our healthcare industry are revolutionary and will empower you to the next level."
–– Anthony Robbins
author, Awaken the Giant Within and Unlimited Power

"In The Wellness Revolution, Paul Zane Pilzer reveals the most important secret for tomorrow’s successful entrepreneurs: where to invest their dream. Step by step, Pilzer shows entrepreneurs how to find where they fit in the mega-industry of the future–– wellness."
–– Randy Fields
cofounder, Mrs. Fields Cookies

"Like any machine, our body runs best when operated according to its design principles. Noted economist Paul Zane Pilzer shows how to promote–– and profit by–– the wellness revolution."
–– Michael J. Behe
Professor of Biology, Lehigh University; author, Darwin’s Black Box

"Paul Zane Pilzer has paid great tribute to J. I. Rodale, founder of Prevention magazine and the organic industry in the United States, by showing how Rodale traditions of individual and environmental health make sound economic investment sense in today’s world. If you’ve been looking for the next big, ground-floor opportunity, catch the wave of the future–– The Wellness Revolution!"
–– Ardath Rodale
Chairman of Rodale, Inc., publisher of Prevention and Men’s Health

About the Author
PAUL ZANE PILZER is a world-renowned economist, a multimillionaire software entrepreneur, a lay rabbi, a college professor, and the New York Times bestselling author of God Wants You to Be Rich and Unlimited Wealth. After earning his MBA from Wharton at age 22, Pilzer made his first $10 million before the age of 30 and was an appointed economic advisor during two presidential administrations, as well as a commentator on NPR and CNN. For more information, or to contact the author, please visit www.paulzanepilzer.com.

Most helpful customer reviews

39 of 44 people found the following review helpful.
Very Disappointed!!
By azmissdaisy
What A Disappointment!

I picked up this book looking for the opportunities ahead in the wellness industry, and frankly didn't find any, except for what the author is selling- Wellness Insurance. He promotes it in every chapter and then refers the reader to his website. It gets old. Is it a MLM? It sure feels like a high pressure pitch. Just when you think you're about to get a good tip on a new business opportunity, it's his insurance again.

I'm already sold on the wellness aspect of living and already am a client of alternative practitioners. So other than an economic lesson about how we got to this point, there's not much else except how other people have made it big in the beginning of this trend. He promotes the story of Silk soy milk, which I have since been told not to drink because of soy's dubious qualities, Boca Burger as well as other vegetarian food producers, and mostly other doctors that have since turned to the wellness side of the health care business, like Dr. Mercola and his website, which I value as a source for up to the date wellness information.

Like another reviewer, I find Pilzer's knowledge to be dated in the area of holistic health.

So where are the NEW opportunities? He seems to outline only the old ones, except his wellness insurance of course. This book might have been enlightening when it first came out in 2002, but I think it's old news now in 2008. Even then, I don't see a great deal of opportunities being proposed. The only "revised and expanded" areas of the book are him taking the opportunity to sell his own products to the reader.

I give it 2 stars for explaining the history of where we are today. If you are looking for the future opportunities in the wellness industry- it's not here.

38 of 43 people found the following review helpful.
Have You Revolutionized Your Health Today?
By John Hinds
According to Paul Zane Pilzer, the next new Trillion Dollar Trend is Health and Wellness. Paul does a brilliant job explaining what this phenomenon is and more importantly "Why" it is taking place. At the time this book came out, health and wellness was already a $200 billion dollar industry. It's now more than double that!

Paul talks about the opportunities that are available for entrepreneurs, investors and distributors. After each chapter, he has a list of insightful, thought-provoking questions that you should ask yourself before pursuing any opportunity in this industry.

What I didn't expect from this book is that it actually gave some sound health advice too!

For example, on Page 64 he states that as a preventative measure, drinking 5 glasses of water each day decreases the risk of colon cancer by 45 percent, the risk of breast cancer by 79 percent, and the risk of bladder cancer by 50 percent! Now, I drink that much if not more, but I had no idea how beneficial drinking water (assuming it's filtered and/or purified) can be!

In another example he talks about it the danger of drinking cow's milk on Page 81. Did you know that the difference between "low-fat or 2% milk" verses regular whole milk is only 1%?!! Whole milk contains 3% fat by weight. I had no clue.

He also states that contrary to popular opinion, drinking milk actually CAUSES osteoporosis as well as allergies, gas, constipation, obesity, cancer, heart disease and a host of other infectious diseases. Even better, he talks about a much healthier alternative to cow's milk.

Anyone who is passionate about health and wellness and who has a desire to build wealth would greatly benefit from reading this book. It was such an easy-to-read, informative and inspirational book, that I finished reading it in 2 days! It validated the decision that I had already made to pursue opportunities in health and wellness.

Now, I don't normally give a lot of 5 star ratings, but Paul Zane Pilzer truly earned it with this book!

35 of 40 people found the following review helpful.
Healthcare is about to Crash
By Michael Davis
According to a recent PricewaterhouseCoopers Study *, "Health Spending Expected To Triple Globally and Consume 21 percent of US GDP"

The fact is that Economics Perpetuates Sickness.

Get ready to Open your Eyes. The Wellness Revolution is a compelling read for anyone seeking opportunity in the Healthcare industry. As an economist, Pilzer is the perfect person to write such a book. While we may think otherwise, economics is what really drives the world - and it's no different in healthcare. His Five Distinct Characteristics of Pervasive Industries matches very well with Clayton Christensen's theories of disruptive innovation. The bottom line is what's really going to make a difference in people's lives.

Pilzer's assessment on How Economics Perpetuates Sickness is a real eye opener. As a vegetarian and drug-free consumer, I see much of what he talks about running rampant throughout the medical community. Traditional medicine treats symptoms (period). Just think - when was the last time you saw someone who was well, go to the doctor.

Entrepreneurs - A world of opportunity is out there just waiting for you. If you want to tap into an emerging 1 Trillion (it's already $200 Billion) dollar industry, then read this book!

* PricewaterhouseCoopers, 2005 Healthcare Forecast

------------------

Michael Davis, Editor - Byvation

"Business Success through Innovation"

See all 55 customer reviews...

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